Best Apple Smartwatches Deals - Top 10 in December 2025

Last Update: 16. December 2025
1
Best Choice
10.0
Apple
TODAY 4% OFF!
£849.00 (4% DISCOUNT!)

FREE delivery**
  • RUGGED AND READY TO GO — The ultimate sports and adventure watch is built to last with an extremely tough titanium case and a strong sapphire crystal display. Water resistant 100m — great for swimming, diving and high-speed water sports.
  • BRIGHT, BEAUTIFUL DISPLAY — A large and advanced display that emits more light at wider angles, making it even brighter and easier to read. You can also use the display as a torch.
  • MULTI-DAY BATTERY LIFE — Up to 42 hours of normal use and up to 72 hours in Low Power Mode. Track a workout with full GPS and heart rate monitoring for up to 20 hours in Low Power Mode.
  • ULTIMATE RUNNING and WORKOUT COMPANION — Precision dual-frequency GPS, Pacer, Heart Rate Zones, Custom Workouts, running power, Workout Buddy powered by Apple Intelligence from your nearby iPhone, and training load give runners, swimmers, cyclists and athletes everything they need.
  • SAFETY FEATURES — Apple Watch Ultra 3 can detect a hard fall or serious car crash. If you don’t have mobile service or Wi-Fi, built-in satellite communications let you text emergency services via satellite to get help.
  • CUSTOMISABLE ACTION BUTTON — One quick press gives you precise, physical control over a variety of customisable functions — like starting a workout or turning on the torch.
  • INVALUABLE HEALTH INSIGHTS — Get notified of possible hypertension, an irregular heart rhythm, sleep apnoea, or an unusually high or low heart rate. Track your sleep score and your daily health status with the Vitals app and take readings of your blood oxygen.
  • THE FREEDOM OF CELLULAR — Take and make calls, stream music and podcasts, and listen on your AirPods or the built-in watch speaker — all without your iPhone. And now with speedy 5G, you can get fast performance on the go.
  • TRAILBLAZING STRAPS — Apple Watch Ultra 3 has four elegant, endlessly versatile strap styles that meet all the demands of your daily activities, from workouts to nights out.
Colour Brand Weight
Black Apple -
£81900
RRP: £849.00 -4%
Amazon
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2
Best Value
9.9
Fitbit
TODAY 28% OFF!
£179.00 (28% DISCOUNT!)

FREE delivery**
  • 6+ days of battery and Water-resistant up to 50m
  • Compatible with iOS 15 or higher & Android OS 9.0 or higher
  • Built for better fitness results: Daily Readiness Score, built-in GPS and workout intensity map, Active Zone Minutes, all-day activity tracking and 24/7 heart rate, 40+ exercise modes and automatic exercise tracking
  • Tools to measure and improve sleep quality: personalized Sleep Profile, Daily Sleep Stages & Sleep Score, smart wake alarm and do not disturb mode
  • Maintaining a healthy body and mind: daily Stress Management Score, reflection logging, SpO2, health metrics dashboard, guided breathing sessions, menstrual health tracking and mindfulness content
  • Designed for fitness & beyond: on-wrist Bluetooth calls, texts, phone notifications, customizable clock faces and always-on display mode, Compatible with iOS 15 or higher & Android OS 9.0 or higher, thin, lightweight and water resistant to 50 meters, 6+ day battery & fast charge
  • Includes 6-month Premium membership for deeper insights & guidance, exclusive workouts, mindfulness sessions and more
Colour Brand Weight
Beet/Copper Rose Fitbit 60 g
£12900
Was: £179.00 -28%
Amazon
Show Deal
3
9.8
Apple
TODAY 8% OFF!
£249.00 (8% DISCOUNT!)

FREE delivery**
  • HEALTH ESSENTIALS — Temperature sensing enables richer insights in the Vitals app and retrospective ovulation estimates. You’ll also get a daily sleep score, sleep apnoea notifications, and be alerted if you have a high or low heart rate or an irregular rhythm.
  • GREAT BATTERY LIFE — Enjoy all-day, 18-hour battery life. Then charge up to twice as fast as SE 2 and get up to 8 hours of battery in just 15 minutes.
  • ALWAYS-ON DISPLAY — Now you can read the time and see the watch face without raising your wrist to wake the display.
  • A GREAT FITNESS PARTNER — Apple Watch SE 3 gives you a healthy number of ways to track your workouts. With real-time metrics and Workout Buddy powered by Apple Intelligence from your nearby iPhone, you’ll hit your goals like never before.
  • STAY CONNECTED — Send a text, take a call, listen to music and podcasts, use Siri and get notifications. Apple Watch SE 3 (GPS) works with your iPhone or Wi-Fi to keep you connected.
  • SAFETY FEATURES — SE 3 can detect a hard fall or serious car crash, automatically help connect you with emergency services and notify your emergency contacts. Check In can automatically notify a loved one when you’ve arrived at your destination.
  • APPLE WATCH FOR YOUR KIDS — Set up Apple Watch For Your Kids, even if they don’t have their own iPhone. So they can call, text and share their location.
  • YOUR WATCH, YOUR WAY — Express yourself with dozens of easily customisable faces and a wide range of straps in different colours, styles and materials.
Colour Brand Weight
Midnight Apple -
£22900
RRP: £249.00 -8%
Amazon
Show Deal
4
9.7
Apple
TODAY 9% OFF!
£219.00 (9% DISCOUNT!)

FREE delivery**
  • HEALTH ESSENTIALS — Temperature sensing enables richer insights in the Vitals app and retrospective ovulation estimates. You’ll also get a daily sleep score, sleep apnoea notifications, and be alerted if you have a high or low heart rate or an irregular rhythm.
  • GREAT BATTERY LIFE — Enjoy all-day, 18-hour battery life. Then charge up to twice as fast as SE 2 and get up to 8 hours of battery in just 15 minutes.
  • ALWAYS-ON DISPLAY — Now you can read the time and see the watch face without raising your wrist to wake the display.
  • A GREAT FITNESS PARTNER — Apple Watch SE 3 gives you a healthy number of ways to track your workouts. With real-time metrics and Workout Buddy powered by Apple Intelligence from your nearby iPhone, you’ll hit your goals like never before.
  • STAY CONNECTED — Send a text, take a call, listen to music and podcasts, use Siri and get notifications. Apple Watch SE 3 (GPS) works with your iPhone or Wi-Fi to keep you connected.
  • SAFETY FEATURES — SE 3 can detect a hard fall or serious car crash, automatically help connect you with emergency services and notify your emergency contacts. Check In can automatically notify a loved one when you’ve arrived at your destination.
  • APPLE WATCH FOR YOUR KIDS — Set up Apple Watch For Your Kids, even if they don’t have their own iPhone. So they can call, text and share their location.
  • YOUR WATCH, YOUR WAY — Express yourself with dozens of easily customisable faces and a wide range of straps in different colours, styles and materials.
Colour Brand Weight
Starlight Apple -
£19900
RRP: £219.00 -9%
Amazon
Show Deal
5
9.6
Apple
TODAY 18% OFF!
£399.00 (18% DISCOUNT!)

FREE delivery**
  • HYPERTENSION NOTIFICATIONS — Apple Watch Series 11 can spot signs of chronic high blood pressure and notify you of possible hypertension.
  • KNOW YOUR SLEEP SCORE — Sleep score provides an easy way to help track and understand the quality of your sleep, so you can make it more restorative.
  • EVEN MORE HEALTH INSIGHTS — Take an ECG anytime. Get notifications for a high and low heart rate, an irregular rhythm and possible sleep apnoea. View overnight health metrics with the Vitals app and take readings of your blood oxygen.
  • STUNNING DESIGN — Thin and lightweight, Series 11 is comfortable to wear round the clock — while exercising and even when you’re sleeping, so it can help track your key metrics.
  • A POWERFUL FITNESS PARTNER — With advanced metrics for all your workouts, plus features like Pacer, Heart Rate Zones, training load, Workout Buddy powered by Apple Intelligence from your nearby iPhone, and more. Apple Watch Series 11 also comes with three months of Apple Fitness+ free.
  • BIG BOOST IN BATTERY LIFE — With up to 24 hours of normal use. And fast charge for up to 8 hours of normal use in just 15 minutes.
  • BUILT TO LAST — With a super-durable glass display that’s 2x more scratch resistant than Series 10. Series 11 also has a water resistance rating of 50m and is IP6X dust resistant.
  • SAFETY FEATURES — Series 11 can detect a hard fall or serious car crash, automatically help connect you with emergency services and notify your emergency contacts. Check In can automatically notify a loved one when you’ve arrived at your destination.
  • STAY CONNECTED — Send a text, take a call, listen to music, use Siri and get notifications. Apple Watch Series 11 (GPS) works with your iPhone or Wi-Fi to keep you connected.
  • * LEGAL DISCLAIMERS — This is a summary of the main product features.
Colour Brand Weight
Black/Jet Black Apple -
£32900
RRP: £399.00 -18%
Amazon
Show Deal
6
9.6
Apple
TODAY 18% OFF!
£399.00 (18% DISCOUNT!)

FREE delivery**
  • HYPERTENSION NOTIFICATIONS — Apple Watch Series 11 can spot signs of chronic high blood pressure and notify you of possible hypertension.
  • KNOW YOUR SLEEP SCORE — Sleep score provides an easy way to help track and understand the quality of your sleep, so you can make it more restorative.
  • EVEN MORE HEALTH INSIGHTS — Take an ECG anytime. Get notifications for a high and low heart rate, an irregular rhythm and possible sleep apnoea. View overnight health metrics with the Vitals app and take readings of your blood oxygen.
  • STUNNING DESIGN — Thin and lightweight, Series 11 is comfortable to wear round the clock — while exercising and even when you’re sleeping, so it can help track your key metrics.
  • A POWERFUL FITNESS PARTNER — With advanced metrics for all your workouts, plus features like Pacer, Heart Rate Zones, training load, Workout Buddy powered by Apple Intelligence from your nearby iPhone, and more. Apple Watch Series 11 also comes with three months of Apple Fitness+ free.
  • BIG BOOST IN BATTERY LIFE — With up to 24 hours of normal use. And fast charge for up to 8 hours of normal use in just 15 minutes.
  • BUILT TO LAST — With a super-durable glass display that’s 2x more scratch resistant than Series 10. Series 11 also has a water resistance rating of 50m and is IP6X dust resistant.
  • SAFETY FEATURES — Series 11 can detect a hard fall or serious car crash, automatically help connect you with emergency services and notify your emergency contacts. Check In can automatically notify a loved one when you’ve arrived at your destination.
  • STAY CONNECTED — Send a text, take a call, listen to music, use Siri and get notifications. Apple Watch Series 11 (GPS) works with your iPhone or Wi-Fi to keep you connected.
  • * LEGAL DISCLAIMERS — This is a summary of the main product features.
Colour Brand Weight
Purple Fog/Silver Apple -
£32900
RRP: £399.00 -18%
Amazon
Show Deal
7
9.5
Apple
TODAY 3% OFF!
£319.00 (3% DISCOUNT!)

FREE delivery**
  • HEALTH ESSENTIALS — Temperature sensing enables richer insights in the Vitals app and retrospective ovulation estimates. You’ll also get a daily sleep score, sleep apnoea notifications, and be alerted if you have a high or low heart rate or an irregular rhythm.
  • GREAT BATTERY LIFE — Enjoy all-day, 18-hour battery life. Then charge up to twice as fast as SE 2 and get up to 8 hours of battery in just 15 minutes.
  • ALWAYS-ON DISPLAY — Now you can read the time and see the watch face without raising your wrist to wake the display.
  • A GREAT FITNESS PARTNER — Apple Watch SE 3 gives you a healthy number of ways to track your workouts. With real-time metrics and Workout Buddy powered by Apple Intelligence from your nearby iPhone, you’ll hit your goals like never before.
  • STAY CONNECTED ON THE GO — Send a text, make a call, download music and podcasts, and connect to emergency services, all without your iPhone nearby. And now with speedy 5G, you can get fast performance on the go.
  • SAFETY FEATURES — SE 3 can detect a hard fall or serious car crash, automatically help connect you with emergency services and notify your emergency contacts. Check In can automatically notify a loved one when you’ve arrived at your destination.
  • APPLE WATCH FOR YOUR KIDS — Set up Apple Watch For Your Kids, even if they don’t have their own iPhone. So they can call, text and share their location.
  • YOUR WATCH, YOUR WAY — Express yourself with dozens of easily customisable faces and a wide range of straps in different colours, styles and materials.
Colour Brand Weight
Midnight Apple -
£30900
RRP: £319.00 -3%
Amazon
Show Deal
8
9.5
Apple
TODAY 9% OFF!
£219.00 (9% DISCOUNT!)

FREE delivery**
  • HEALTH ESSENTIALS — Temperature sensing enables richer insights in the Vitals app and retrospective ovulation estimates. You’ll also get a daily sleep score, sleep apnoea notifications, and be alerted if you have a high or low heart rate or an irregular rhythm.
  • GREAT BATTERY LIFE — Enjoy all-day, 18-hour battery life. Then charge up to twice as fast as SE 2 and get up to 8 hours of battery in just 15 minutes.
  • ALWAYS-ON DISPLAY — Now you can read the time and see the watch face without raising your wrist to wake the display.
  • A GREAT FITNESS PARTNER — Apple Watch SE 3 gives you a healthy number of ways to track your workouts. With real-time metrics and Workout Buddy powered by Apple Intelligence from your nearby iPhone, you’ll hit your goals like never before.
  • STAY CONNECTED — Send a text, take a call, listen to music and podcasts, use Siri and get notifications. Apple Watch SE 3 (GPS) works with your iPhone or Wi-Fi to keep you connected.
  • SAFETY FEATURES — SE 3 can detect a hard fall or serious car crash, automatically help connect you with emergency services and notify your emergency contacts. Check In can automatically notify a loved one when you’ve arrived at your destination.
  • APPLE WATCH FOR YOUR KIDS — Set up Apple Watch For Your Kids, even if they don’t have their own iPhone. So they can call, text and share their location.
  • YOUR WATCH, YOUR WAY — Express yourself with dozens of easily customisable faces and a wide range of straps in different colours, styles and materials.
Colour Brand Weight
Midnight Apple -
£19900
RRP: £219.00 -9%
Amazon
Show Deal
9
9.4
Cillso

FREE delivery**
  • Bluetooth 5.3 Call and Message Notification: Cillso smart watch for men features an advanced single-chip processor and sensitive microphone, enabling direct call making and answering. When you enable the "VeryFit" App to receive messages, notifications will be displayed on the smartwatch. Get all your messages and notifications (Facebook, Twitter, WhatsApp, Instagram, Messenger, Linkedin,Skype etc.) sent straight to your smartwatch with intuitive customizable vibrations
  • Built-in Alexa Voice Control: This mens smart watch integrates Amazon Alexa's intelligent voice assistant, delivering a comprehensive hands-free experience directly from your wrist. Simply speak commands to instantly access news, weather, and calendar updates, set reminders, control smart home devices, and manage music playback. This full suite of voice-activated functionalities streamlines daily routines, enhances multitasking efficiency, and keeps your hands free for the moments that matter most
  • 1.83" HD Display and Personalized Customization: IDW26 fitness watch for men feature a 1.83-inch HDdisplay paired with 3D tempered glass, boasting a resolution of up to 320×385 for excellent image quality and high touch sensitivity. The 4-level adjustable brightness ensures clear visibility even under bright sunlight. Through the "GloryFit" app, users gain access to over 130 stylish watch faces and the ability to create custom designs, allowing for personalized expression
  • 110+ Sport Modes and IP68 Waterproof: Fitness tracker watch supports 110+ professional sport modes, covering diverse indoor/outdoor activities like running, cycling, and soccer to suit all fitness levels. Equipped with high-precision sensors, activity trackers accurately tracks steps, distance, calories burned, and workout duration to help analyze performance and optimize training plans. With an IP68 rating, it's resistant to sweat, rain, and handwashing (Not for swimming or hot showers)
  • All-Day Health Monitoring: The smartwatch for men is equipped with a high-precision optical sensor that supports 24h real-time heart rate monitoring, helping you stay informed about your physical condition. It also intelligently analyzes sleep quality, accurately identifying deep sleep, light sleep, and awake phases to help improve your sleep habits. Paired with its dedicated app, you can view long-term health trends and receive personalized insights to gradually develop a healthier lifestyle
  • Long Battery Life and Multi-Functionality: The waterproof step counter watch is powered by a 300mAh battery with a low power design, providing up to 5-7 days of usage and up to 30 days of standby time, with just 1.5 hours of charging. It is widely compatible with smartphones using Bluetooth 4.0, Android 5.0, iOS 9.0, or later versions. Additionally, sports watch offers various practical features, including an alarm, stopwatch, timer, phone locator, camera control, and more
Colour Brand Weight
Black Cillso -
£4999
Amazon
Show Deal
10
9.3
Apple

FREE delivery**
  • HYPERTENSION NOTIFICATIONS — Apple Watch Series 11 can spot signs of chronic high blood pressure and notify you of possible hypertension.
  • KNOW YOUR SLEEP SCORE — Sleep score provides an easy way to help track and understand the quality of your sleep, so you can make it more restorative.
  • EVEN MORE HEALTH INSIGHTS — Take an ECG anytime. Get notifications for a high and low heart rate, an irregular rhythm and possible sleep apnoea. View overnight health metrics with the Vitals app and take readings of your blood oxygen.
  • STUNNING DESIGN — Thin and lightweight, Series 11 is comfortable to wear round the clock — while exercising and even when you’re sleeping, so it can help track your key metrics.
  • A POWERFUL FITNESS PARTNER — With advanced metrics for all your workouts, plus features like Pacer, Heart Rate Zones, training load, Workout Buddy powered by Apple Intelligence from your nearby iPhone, and more. Apple Watch Series 11 also comes with three months of Apple Fitness+ free.
  • BIG BOOST IN BATTERY LIFE — With up to 24 hours of normal use. And fast charge for up to 8 hours of normal use in just 15 minutes.
  • BUILT TO LAST — With a super-durable glass display that’s 2x more scratch resistant than Series 10. Series 11 also has a water resistance rating of 50m and is IP6X dust resistant.
  • SAFETY FEATURES — Series 11 can detect a hard fall or serious car crash, automatically help connect you with emergency services and notify your emergency contacts. Check In can automatically notify a loved one when you’ve arrived at your destination.
  • STAY CONNECTED ON THE GO — Send a text, make a call, download music and podcasts, and connect to emergency services, all without your iPhone nearby. And now with speedy 5G, you can get fast performance on the go.
Colour Brand Weight
Black/Jet Black Apple -
£46900
Amazon
Show Deal

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More information and FAQs about the featured Apple Smartwatches in this comparison:


Technical Details
Colour Beet/Copper Rose
Brand Fitbit
Weight 60 g
Advantages
  • Built-in GPS
  • Long battery life
  • Compatible with iOS and Android
  • Fitness tracking features
FAQs about Google Fitbit Versa 4 Fitness Smartwatch with built-in GPS and up to 6 days battery life - compatible with iOS 15 or higher & Android OS 9.0 or higher, Beet / Copper Rose
What color options are available for the Fitbit Versa 4 Smartwatch?
The Fitbit Versa 4 Smartwatch is available in Beet Juice and Copper Rose Aluminium.
Does the Fitbit Versa 4 Smartwatch have built-in GPS?
Yes, the Fitbit Versa 4 Smartwatch has built-in GPS.
How long is the battery life of the Fitbit Versa 4 Smartwatch?
The Fitbit Versa 4 Smartwatch has a battery life of up to 6 days.
Which operating systems is the Fitbit Versa 4 Smartwatch compatible with?
The Fitbit Versa 4 Smartwatch is compatible with iOS 15 or higher and Android OS 9.0 or higher.

General information you should know about Apple Smartwatches:


Are you tired of constantly checking your phone for updates and notifications? Do you want a convenient and stylish device that can keep up with your active lifestyle? Look no further than Apple smartwatches! These innovative gadgets have taken the world by storm, offering a wide range of features that are guaranteed to enhance your everyday life. In this article, we will provide you with a general overview of Apple smartwatches and why they are a must-have accessory. So, let's dive in and discover the benefits of owning an Apple smartwatch!

Apple smartwatches are known for their sleek design and high-quality materials. With a variety of styles and straps to choose from, you can easily find the perfect watch to match your personal taste and fashion sense. The vibrant and sharp displays allow for easy visibility of notifications, messages, and apps, providing a seamless user experience.

One of the standout features of Apple smartwatches is their health and fitness capabilities. Built-in heart rate monitors, activity trackers, and GPS systems help you keep track of your workouts, steps taken, and calories burned. Whether you are a fitness enthusiast or just want to improve your overall well-being, these smartwatches provide valuable insights and motivation to stay active.

In addition to health and fitness features, Apple smartwatches also offer a wide range of apps and functions that make your daily tasks more convenient. From making calls and sending messages to controlling your music and accessing maps, you can seamlessly integrate your smartwatch into your daily routine. It's like having a mini-computer on your wrist!

Another noteworthy aspect of Apple smartwatches is their compatibility with other Apple devices. Whether you own an iPhone, iPad, or Mac, you can easily sync your smartwatch with these devices to access your apps, messages, and contacts. This seamless integration enhances the overall user experience and makes managing your digital life effortless.

Last but not least, the battery life of Apple smartwatches is impressive. With the latest models offering up to 18 hours of usage on a single charge, you can confidently wear your smartwatch throughout the day without worrying about running out of power. Charging is also a breeze, with wireless charging options available for certain models.

In conclusion, Apple smartwatches provide a multitude of benefits that make them a worthwhile investment. From their stylish design and health tracking capabilities to their convenience and compatibility with other Apple devices, these smartwatches have become a must-have accessory for tech-savvy individuals. So why wait? Take the plunge and join the Apple smartwatch revolution today!